Fane Acoustics Ltd

Fane Acoustics has been manufacturing high quality professional audio drive units in the North of England since 1952.

Brief
Predominantly a Manufacturing Company, Fane wanted to optimise their marketing budget and were keen to explore modern marketing alternatives. They needed to make their products more visible, generate profits and maximise the use of their website.

Solutions
First we reviewed the fane website, and made changes to improve the overall usability. Visitors now benefit from direct access to products and information. We created a pro forma which enables European customers to view price lists online and create and submit orders.

Effective optimisation was used to improve the website visibility, and more traffic was driven to the website from sending regular e-newsletter tools.

''Momo worked with Fane to devise a strategy which made better use of our website, helped make our marketing budgets work smarter, and increased our visibility. Momo's various applications have been designed to be easy to use, but most importantly when we've needed help, it's been quickly available.

Fane have benefited from increased (more than doubled) site traffic, and a growing prospects list by employing cost effective, convenient technology.

Overall, we have been delighted with Momo's help and performance as a supplier to our business, and the way they LISTEN to us."

Adam Hall - Director

Results
Momo helped to make Fane's website work harder by devising a strategy to take advantage of effective Internet based marketing. Better usability has meant more customers visit the website.

Wildfire247 enabled Fane to create cost-effective, and valuable marketing campaigns, promoting products directly to their customers through e-mail.

Fane's brand has been reinforced and awareness of the company continues to grow as a result of staying in direct and regular contact with their customers and prospects. Greater awareness equals greater profits.

By knowing how to take full advantage of such immediate and convenient technology, combined with efficient search engine registration, the number of daily visits to Fane's website continues to increase.

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